The LinkedIn Edge: New Sales Strategies for Unleashing the Power of LinkedIn + AI to Cold Call Less and Sell More [9781394316717]

Overview

Combine LinkedIn and AI to multiply your selling potential

Most sales professionals and entrepreneurs are desperate to find new techniques to help them break through the overwhelming noise and get the attention of high-value decision makers. They want to make fewer cold calls, face less resistance, and have more meaningful conversations.

This is why Jeb Blount (the world's most Fanatical Prospector) and Brynne Tillman (the LinkedIn Whisperer) joined forces to create The LinkedIn Edge—the definitive playbook for combining LinkedIn, AI, and proven outbound prospecting strategies to build bigger, better, and more qualified pipelines. In this highly practical guide, you will learn the tactics, techniques, frameworks, and secret shortcuts that transform LinkedIn into a list-building, prospecting, referral-getting, lead-generation machine that will help you sell more, win more, and earn more.

You'll learn how to:

• Leverage LinkedIn + AI to build better, more effective prospecting lists
• Integrate LinkedIn into your outbound prospecting sequences to increase engagement
• Find decision-makers on LinkedIn using smart targeting strategies
• Use AI tools to streamline research and get crucial contact information
• Write prospecting messages that convert with proven frameworks + AI
• Multi-thread and penetrate buying committees to bend win probability in your favor through deeper relationships
• Jump over gatekeepers and get direct introductions to c-level decision makers
• Leverage your network to warm up cold calls and generate referrals
• Get prospects to accept your LinkedIn connection requests
• Turn LinkedIn into a powerful lead-gen engine that brings hot buyers to you
• Deploy the 5s familiarity framework to build name recognition, authority, trust
• Get more prospecting done, in less time, with better results

The LinkedIn Edge is not the typical “social selling” book focused on vanity metrics or going viral. There is no fluff or shallow “moon launch” techniques that never really work.

This is a step-by-step playbook, written by practitioners. It is about what works in the real world, in the grind of the sales trenches—blending fast prospecting outreach with systematic relationship building sequences to engage prospects with confidence, consistency, and relevance.

With each chapter and every lesson, you'll learn how LinkedIn mastery combined with an AI edge can give you almost superhuman prospecting powers that will explode your pipeline and your income.