Agenturauswahl: Der Weg zur richtigen Kommunikationsagentur (essentials) book cover by Ralf Nöcker

Agenturauswahl: Der Weg zur richtigen Kommunikationsagentur (essentials) [9783658073350]

Name: Agenturauswahl: Der Weg zur richtigen Kommunikationsagentur (essentials) [9783658073350]
SKU: 9783658073350
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Author: Ralf Nöcker

Paperback

SKU: 9783658073350

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Quantity	Price	Savings
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50 - 99		13%
100+		14%

Format Lightweight and affordable. Perfect for student groups and classrooms, and a versatile option for corporate trainings, team reads, or large-scale events.

Paperback

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Overview

Ralf Nöcker liefert einen Überblick über den Agenturmarkt und zeigt auf, dass der Auswahl einer passenden Kommunikationsagentur allergrößte Bedeutung zukommt. Häufig wird sie, was Tragweite und Aufwand betrifft, verglichen mit der Besetzung einer Top-Führungsposition im Unternehmen. Der Autor stellt eine Übersicht der Auswahlkriterien, Berichte von Praktikern aus Marketing, Einkauf und Agentur sowie weiterführende Links vor und liefert dem Leser eine umfassende Hilfestellung bei allen Themen rund um das Thema Agenturauswahl.

The book, Agenturauswahl: Der Weg zur richtigen Kommunikationsagentur (essentials) [Bulk, Wholesale, Quantity] ISBN#9783658073350 in Paperback by Ralf Nöcker may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Author:

Ralf Nöcker

Format:

Paperback

Publication Date:

10/30/2014

ISBN-13:

9783658073350

Pages:

Publisher:

Springer Fachmedien Wiesbaden

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