Integrierte Kundenorientierung: Implementierung einer kundenorientierten Unternehmensführung (Schweizerische Gesellschaft für Organisation und Management) [9783322867179]

Name: Integrierte Kundenorientierung: Implementierung einer kundenorientierten Unternehmensführung (Schweizerische Gesellschaft für Organisation und Management) [9783322867179]
SKU: 9783322867179
Availability: InStock

Author: Manfred Bruhn

Paperback

SKU: 9783322867179

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Format Lightweight and affordable. Perfect for student groups and classrooms, and a versatile option for corporate trainings, team reads, or large-scale events.

Paperback

Price $59.99

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Overview

In der heutigen Situation des globalen Wettbewerbs besteht kein Zweifel mehr daran, dass Kundenorientierung einer der zentralen Erfolgsfaktoren der Unternehmensführung ist. Immer wichtiger wird dabei die Aufgabe, die internen Voraussetzungen für die erfolgreiche Steuerung von Kundenbeziehungen zu schaffen.

Manfred Bruhn zeigt auf, wie interne Unternehmensstrukturen und -systeme sowie die Kultur innerhalb eines Unternehmens gestaltet werden können, um eine stärkere externe Kundenorientierung sowohl des gesamten Unternehmens als auch jedes einzelnen Mitarbeiters zu erreichen.

The book, Integrierte Kundenorientierung: Implementierung einer kundenorientierten Unternehmensführung (Schweizerische Gesellschaft für Organisation und Management) [Bulk, Wholesale, Quantity] ISBN#9783322867179 in Paperback by Manfred Bruhn may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Author:

Manfred Bruhn

Format:

Paperback

Publication Date:

03/14/2012

ISBN-13:

9783322867179

Pages:

282

Publisher:

Gabler Verlag

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