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    BookPal Case Study: Email Marketing(Post)

    At the beginning of summer BookPal started working with a new digital marketing agency called WPromote, based out of El Segundo. With the assistance of WPromote, we have built out our email list and

    David Meerman Scott Teaches Us the "New Rules of Marketing and PR"(Post)

    Last night we had the pleasure of attending an event hosted by Linked Orange County, featuring bestselling author and marketing strategist David Meerman Scott. Bryan Elliot, the founder of Linked OC,

    Book Marketing Strategies That Actually Work(Post)

    Your book deserves more than a quiet “now available.” It deserves confetti cannons, drum rolls, and a parade of readers who can’t wait to crack open to page one. This guide shows you exactly how to tu

    Jamie Mustard’s Guide to Standing Out (OWL Award Spotlight)(Post)

    With endorsements from Daniel H. Pink (When, Drive, A Whole New Mind), Forbes publisher Rich Karlgaard, and Fast Company cofounder William C. Taylor, the BookPal team knew Jamie Mustard’s debut was n

    AuthorConnect Chat: Maura Thomas Sheds New Light on Productivity(Post)

    "Attention Management" is the new path to productivity. We sat down with Maura Nevel Thomas, author of Attention Management: How to Create Success and Gain Productivity to learn more about pr

    McDonald’s Reimagines Happy Meals(Post)

    This November, McDonald's is temporarily replacing its traditional Happy Meal toys with children’s books in order to promote literacy and wellness. Beginning the first of the month, which coincides wi

    Unleash the Power of Psychology in Your Business(Post)

    The days of one-size fits-all business strategies and cookie-cutter approaches are over! Competition is fierce and markets are rapidly changing. To achieve sustainable growth and gain loyal customers,

    AuthorConnect Chat: Ken Schmidt on Customer Loyalty and Marketplace Dominance(Post)

    Ken Schmidt, former Director of Communications at Harley Davidson, gives insider tips on how to dominate the marketplace.Noise. It's a sublime metaphor for vastly improving the competitiveness for vir

    When Reputation Is Everything(Post)

    Whether you like it or not, there is a ton of information about you online. Thanks to the rapid advances of digital technology, just about anyone can look into your buying habits, your personal and p

    Defining Your Difference Amid a Sea of Sameness(Post)

    Take any book genre today and a person is likely to find hundreds, if not thousands, of titles written on the same topic—and today’s international business marketplace is no different. Never before h

    Bassey Ikpi on Succeeding and Coping with Mental Illness (OWL Award Spotlight)(Post)

    Raw, honest, and refreshing. When looking for a stand-out book to include in our 2019 Outstanding Works of Literature (OWL) Awards, what more could we have asked for? Saturated with Bassey Ikpi’s poe

    Spring Spotlight Education Catalog 2025(Post)

    Explore The Top 30 Children's Books Releasing Spring 2025  Spring has sprung, and we’re hopping with excitement over the newest books for young readers! At BookPal, we’ve got our eyes on the latest an

  • Market and Socialism: In the Light of the Experiences of China and Vietnam (International Economic Association Series) book cover by
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    Market and Socialism: In the Light of the Experiences of China and Vietnam (International Economic Association Series) [9780230553545]
    As Low as $109.99
    Hardcover
  • Einführung in das Marketing: Begriff Marketing / Marktforschung, Marketingforschung / Marketinginstrumente / Direct Marketing, New Marketing / Zukünftiges Marketing (Praxis der Unternehmensführung) book cover by Helmut u.a. Kuhnle
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    Einführung in das Marketing: Begriff Marketing / Marktforschung, Marketingforschung / Marketinginstrumente / Direct Marketing, New Marketing / Zukünftiges Marketing (Praxis der Unternehmensführung) [9783409139724]
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    International Marketing: Emerging Markets (Advances in International Marketing #21) [9780857244475]
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  • Minority Marketing: Issues and Prospects: Proceedings of the 1987 Minority Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science) book cover by
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    Minority Marketing: Issues and Prospects: Proceedings of the 1987 Minority Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science) [9783319173917]
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    Hardcover

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