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7 Ways to Show Employee Appreciation

A little employee appreciation can go a long way... There is no better time than the present to take a moment to say thanks to your staff for all the hard work that they do. Take the time to show emp

15 Books To Show Your Employees You Appreciate Them

It is your time to show the backbone of your company that you appreciate them… your employees! This year’s employee appreciation day is coming up on March 3, 2023 so it’s time to start preparing. And

Gift Your Favorite Stories: Tote Bags, Bookmarks, and More!

Calling all book enthusiasts! We are absolutely over the moon to announce our latest and greatest addition to BookPal.com… a collection of bookish gifts, for all book lovers! BookPal has partnered wit

The Top 4 Reasons to Attend BEA 2015

Learn why BookExpo America is the most popular trade show in the publishing industry. BookExpo America (BEA) is the largest annual book trade show in the country. Held over four days, BEA plays host

Book Marketing Strategies That Actually Work

Your book deserves more than a quiet “now available.” It deserves confetti cannons, drum rolls, and a parade of readers who can’t wait to crack open to page one. This guide shows you exactly how to tu

David Meerman Scott Teaches Us the "New Rules of Marketing and PR"

Last night we had the pleasure of attending an event hosted by Linked Orange County, featuring bestselling author and marketing strategist David Meerman Scott. Bryan Elliot, the founder of Linked OC,

BookPal Case Study: Email Marketing

At the beginning of summer BookPal started working with a new digital marketing agency called WPromote, based out of El Segundo. With the assistance of WPromote, we have built out our email list and

10 Creative DIY Bookmarks To Make for Your Classroom

Warning: you may never want to buy bookmarks again. Bookmarks are one of the easiest school supplies to make. Instead of stocking up on bookmarks this back to school season, get crafty by making your

AuthorConnect Chat: Ken Schmidt on Customer Loyalty and Marketplace Dominance

Ken Schmidt, former Director of Communications at Harley Davidson, gives insider tips on how to dominate the marketplace.Noise. It's a sublime metaphor for vastly improving the competitiveness for vir

5 Great Books Every Father Will Absolutely Love

Make Father's Day unforgettable with these titles.Father's Day — the day of paternal bonds, a celebration of fatherhood since as far back as the Middle Ages. Children flock to their working fathers; t

3 Cookbooks for TV Lovers

Do you ever feel a void when there are no more new episodes of your favorite TV shows? If you're a fan of Breaking Bad, Portlandia or Orange is the New Black, you can fill that void in the kitchen! Wh

2020 Father's Day Gift Guide

12 Books to Celebrate, Inspire, Educate, and Delight the Dads in Your Life Father's Day is not only a day to celebrate the dads in our lives, but also a time to recognize what's important to them. We