The Channel Whisperer: How to Recruit, Manage and Develop Your Distributors [9789401450478]

Overview

Dealing with distributors can be hard. They are constantly looking for better and exclusive deals, form a bad fit with your company's strategy, do not spend enough time on your products and rely too heavily on your support. At least, that is the viewpoint of many managers. However, getting a better result from the cooperation with distributors starts at your own organization. Distributors aren't just clients, but an essential extension to your own organization. That means they should be treated as such. Because why would your distributor want to work exclusively for your organization? Once organizations start tweaking their attitude towards distributors in the right ways, they will undoubtedly only stand to gain from their cooperation with distributors.

The book, The Channel Whisperer: How to Recruit, Manage and Develop Your Distributors [Bulk, Wholesale, Quantity] ISBN#9789401450478 in Paperback by Paul Sysmans may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.