4 results for '"Christian Gronroos"'

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Author: Christian Gronroos
In Search of a New Logic for Marketing: Foundations of Contemporary Theory [9780470061299]

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Author: Christian Gronroos
Service Management and Marketing: Managing the Service Profit Logic [9781118921449]

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Service Management: The New Paradigm in Retailing [9781461415534]

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Format: Hardcover
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Service Management: The New Paradigm in Retailing [9781489995773]

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As Low as $109.99

Format: Paperback