+ wishlist Add to Cart The item has been added Author: Margaret A. Morrison Eric Haley Kim Bartel Sheehan Ronald E. Taylor Using Qualitative Research in Advertising: Strategies, Techniques, and Applications [9781412987240] Buy More - Save More. Below are the available bulk discount rates for each individual item when you purchase a certain amount Quantity Price Savings 25 - 49 3% 50 - 99 4% 100+ 5% List Price As Low as $169.00 Format: Paperback