Alien Thinking: The Unconventional Path to Breakthrough Ideas

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Author
Cyril Bouquet
ISBN
9781541750913
List Price $28.00
Hardcover


Minimum purchase of 25 required for this product.

This title is available for pre-order and will be processed on Mar 16th 2021 for shipment.

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    Description

    From three top innovation experts at IMD Business School comes a smart new model for innovative thinking and problem solving.

    How do people come up with truly original ideas? For the past decade, the authors of this book have studied individuals who have made leaps of creativity-inventors, scientists, doctors, entrepreneurs and artists-and concluded that there are five patterns of thinking that distinguish them from the rest of us.

    These five patterns-Attention, Levitation, Imagination, Experimentation and Navigation-lead to a fresh and flexible approach to problem-solving. Alien thinkers know how to free the imagination so it can detect hard-to-observe patterns. They practice deliberate ways to retreat from the world in order to see the big picture underlying a problem. And, they have learned how to change their prototype ideas in systematic ways to reflect feedback and the constraints of reality.

    Through surprising and compelling stories, the authors show how readers can adopt their five patterns of thinking and use it to develop world-changing ideas. From the WHO's first major breakthrough in treating the Ebola virus, to the balloonist Betrand Piccard's first circumnavigation of the Earth without using fuel, and a British inventor's device that creates electrical power from human footsteps, ALIEN Thinking can help any of us find innovative solutions to the most difficult problems.

    The book, Alien Thinking: The Unconventional Path to Breakthrough Ideas [Bulk, Wholesale, Quantity] ISBN# 9781541750913 in Hardcover by Cyril Bouquet;Jean-Louis Barsoux;Michael Wade may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
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    Product Details

    Price
    $28.00
    Shipping Weight 1.00 LBS
    Publisher PublicAffairs
    ISBN-13 9781541750913
    Pages 304
    Format Hardcover
    Publication Date 03/16/2021
    Language English
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