Focused Interview book cover by Robert K. Merton

Focused Interview [9780029209868]

Paperback

SKU: 9780029209868

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Paperback

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Overview

The 1956 edition of this book may be regarded as seminal within sociology, spawning a whole field of qualitative opinion research that has continued to evolve through half a century of inquiry. This is a reissue of the book, with a new preface by Merton, a select bibliography of writings on the focused interview and focus group research, and a new introduction that traces the diffusion of Merton's technique from sociology to other fields, including history, psychology, mass media and marketing research.

The book, Focused Interview [Bulk, Wholesale, Quantity] ISBN#9780029209868 in Paperback by Robert K. Merton may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Author:

Robert K. Merton

Format:

Paperback

Publication Date:

05/01/1990

ISBN-10:

0029209862

ISBN-13:

9780029209868

Pages:

Publisher:

Free Press

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