![Business to Brand: Moving from Transaction to Transformation [9781743799710]](https://cdn11.bigcommerce.com/s-gjd9kmzlkz/stencil/7c09c300-14ca-013f-ddfb-4eb4d192a410/e/7b931ed0-1574-013f-b6e9-56a2d664da26/img/ProductDefault.gif "Business to Brand: Moving from Transaction to Transformation [9781743799710]")
Overview
Business to Brand: Moving from Transaction to Transformation is the definitive guide for all small business owners who want to create a brand — not just a business.
In this practical guide, business coach, award-winning author, podcaster and educator, Fiona Killackey shows you how to transform your business into a brand you can be proud of. Whether you are just starting out or decades into your business journey, you will learn the essential ingredients for moving your audience from simply transacting with your business to being transformed by your brand.
From product development to positioning, visual identity to values, team building to tone of voice, you’ll have a clear understanding of where you’re going and exactly how you’ll get there. Complete with step-by-step tips and templates, as well as case studies and interviews with successful brand owners, Business to Brand will have you energized and excited about your future.
The book, Business to Brand: Moving from Transaction to Transformation [Bulk, Wholesale, Quantity] ISBN#9781743799710 in Paperback by Fiona Killackey may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
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