Overview
Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. With insightful interviews from leading copywriters, as well as illustrated case studies of major brands, this new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogs, company magazines, and internal communications.
The book, Copywriting: Successful Writing for Design, Advertising and Marketing [Bulk, Wholesale, Quantity] ISBN#9781780670003 in Paperback by Mark Shaw may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.