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Differentiate or Die: Survival in Our Era of Killer Competition
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Publisher:
Wiley & Sons, Incorporated, John
Product Name:
Differentiate or Die: Survival in Our Era of Killer Competition
Author:
Jack Trout
Format:
Hardcover
Publication Date:
3/7/2008 0:00
Pages:
272
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A revision of the handbook that taught marketers to differentiate in order to dominate the competition Since Differentiate or Die was published seven years ago, competition for mindshare in a world of look-alike products and services has only intensi...
The book, Differentiate or Die: Survival in Our Era of Killer Competition [Bulk, Wholesale, Quantity] ISBN# 9780470223390 in Hardcover by Trout, Jack;Rivkin, Steve may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
The book, Differentiate or Die: Survival in Our Era of Killer Competition [Bulk, Wholesale, Quantity] ISBN# 9780470223390 in Hardcover by Trout, Jack;Rivkin, Steve may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
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