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Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy, Social World [Hardcover]

Hardcover
SKU: 9780062273062
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Format Sturdy and long-lasting. Ideal for libraries and classrooms, and a polished choice for corporate gifts, leadership programs, or event takeaways.

Price $29.99

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Overview

New York Times bestselling author and social media guru Gary Vaynerchuk maps out the social media marketing strategies that have put him on the radar of Businessweek as one of the top 20 people every entrepreneur should follow and on CNN as one of the top 25 tech investors on Twitter. In the same trademark style of Crush It! and The Thank You Economy, Jab, Jab, Jab Right Hook explains the secret to converting traffic to sales in a noisy, social world. Managers and marketers plan social media strategies with one major goal in mind: to launch a campaign or make a sale that’ll knock out the competition (or as Vaynerchuk would call it, land a “right hook”). Even businesses committed to “jabbing” — patiently engaging with former, current, and potential customers to build relationships — want to land that knockout punch that will take down their competition or customer resistance in one blow. Right hooks increase conversion rates and show results. Except sometimes, they don’t. The evolution of social media has forever changed our digital world and the winning combinations of jabs and right hooks is different now, but Vaynerchuk shows that communication is still key. Context matters more than ever before because it’s not just about making high-quality content — it’s about developing high-quality content that is perfectly suited for specific social media platforms and mobile devices. Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy, Social World is the perfect book for large companies, small businesses and national corporations that want to stand out and succeed in the digital age where social media is key to building client relationships. BookPal is dedicated to helping clients buy bulk books for sale and locating cheap bulk books at a discounted price. Companies can buy books in wholesale online (minimum quantity book order of 25 copies of print). ISBN 9780062273062 Hardcover Author: Gary Vaynerchuk

The book, Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy, Social World [Bulk, Wholesale, Quantity] ISBN# 9780062273062 in Hardcover by Vaynerchuk, Gary may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Author:
Gary Vaynerchuk
Language:
English
Format:
Hardcover
Publication Date:
11/26/2013 0:00
Pages:
195
Publisher:
HarperCollins Publishers

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