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Lean Marketing: More leads. More profit. Less marketing.

SKU: 9781774583944
Supplier: Macmillan
Author: Allan Dib
Format: Hardcover
Pages: 236
Publication Date: 05/07/2024
Language: English
Publisher: Page Two Books
Product Name: Lean Marketing: More leads. More profit. Less marketing.
ISBN: 1774583941
SKU: 9781774583944
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      Bigger Results with Less Marketing

      You keep being told to do more marketing―more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for entrepreneurs, marketers, and business leaders is real. There’s a better way.

      The lean movement has transformed manufacturing and is now revolutionizing marketing. Small, medium, and large businesses are getting bigger and better results with less marketing.

      In this book, you’ll discover:

      ● Why many existing marketing techniques have stopped working and what to do instead. ● The exact tools and tactics you need to build a devastatingly effective marketing system. ● How to win with a simple, structured, and systemized approach rather than failing with random acts of marketing. ● How to pivot from bloated, ineffective, and wasteful marketing activities to ones that compel prospects to take action. ● How to create a strong product-market fit so that your target market intensely desires what you have to offer. ● How to do marketing you’ll be proud of that works without hype, scams, or pressure. ● How to build a strong brand that creates goodwill and attracts ideal customers.

      Lean Marketing is a follow-up to the international bestselling phenomenon, The 1-Page Marketing Plan.

      Stop trying to outshout the other guy. Stop blunt-force conventional marketing tactics that annoy, interrupt, and repel. Stop wasting time with theoretical claptrap that doesn’t work in the real world. Get immediate traction by implementing lean marketing.

      Product details

      Author: Allan Dib
      Format: Hardcover
      Pages: 236
      Publication Date: 05/07/2024
      Language: English
      Publisher: Page Two Books
      Product Name: Lean Marketing: More leads. More profit. Less marketing.
      ISBN: 9781774583944
      Author: Allan Dib
      Format: Hardcover
      Pages: 236
      Publication Date: 05/07/2024
      Language: English
      Publisher: Page Two Books
      Product Name: Lean Marketing: More leads. More profit. Less marketing.
      ISBN: 1774583941

      GMA connects authors, speakers, and talent with the right people at the right time.

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      About the Author: Allan Dib

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