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Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud (2ND ed.) [Hardcover]

SKU: 9781119700883
shipping_info: Arriving in 4-10 business days
Publisher: Wiley
Product Name: Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud (2ND ed.) [Hardcover]
Language: English
Format: Hardcover
Publication Date: 9/09/2020
ISBN: 1119700884
Pages: 336
SKU: 9781119700883
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      Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud (2ND ed.) [Hardcover]
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      Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud (2ND ed.) [Hardcover]

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      Don’t let anyone tell you that you have to choose between making money and making a difference.

      Selling With Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud, 2nd Edition is an update of the acclaimed book that changed the game in sales. Using real-world data, compelling stories and psychological research, Selling With Noble Purpose explains why salespeople who genuinely understand how they can make a difference to customers outsell those who only focus on internal targets and quotas.

      Sales leadership experts McLeod and Lotardo reveal how a Noble Sales Purpose (NSP) can drive a team to outstanding sales numbers. Whether you’re an executive, manager or aspiring sales leader, you’ll discover how to find your own Noble Sales Purpose and create a sales force of True Believers. This new edition covers:

      > How firms overcome ferocious competition and how you can do the same
      > Why sales organizations with a clear NSP outperform traditional sales teams
      > How to avoid the trap of behaving like a transactional salesperson
      > Why well-intended leaders often unknowingly erode purpose and differentiation
      > How to use your NSP to increase customer engagement
      > Why an NSP gives you clarity during times of uncertainty

      In an era where organizations often believe that money is the primary way to motivate salespeople, Selling with Noble Purpose offers and exciting and sustainable alternative.

      The book, Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud (2ND ed.) [Hardcover] [Bulk, Wholesale, Quantity] ISBN# 9781119700883 in Hardcover by Lisa Earle McLeod may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

      Product details

      Publisher: Wiley
      Product Name: Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud (2ND ed.) [Hardcover]
      Author: Lisa Earle McLeod
      Language: English
      Format: Hardcover
      Publication Date: 9/09/2020
      ISBN: 9781119700883
      Pages: 336
      Publisher: Wiley
      Product Name: Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud (2ND ed.) [Hardcover]
      Author: Lisa Earle McLeod
      Language: English
      Format: Hardcover
      Publication Date: 9/09/2020
      ISBN: 1119700884
      Pages: 336

      GMA connects authors, speakers, and talent with the right people at the right time.

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      About the Author: Lisa Earle McLeod

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