The Empathy Edge: Harnessing the Value of Compassion as an Engine for Success [Paperback]

Being empathetic at work means seeing the situation from another’s perspective, and using that vantage point to shape your leadership style, workplace culture, and branding strategy. Pairing her knowledge as a branding expert with proven research and fascinating stories from executives, change-makers and community leaders, Maria Ross reveals exactly how empathy makes brands and organizations stronger and more successful.

Ross shows why your business needs to cultivate more empathy now, and shares the habits and traits of empathetic leaders who foster more productivity and loyalty. She gives practical tips, big and small, for how to align your mission and values and hire the right people, cultivating a more empathetic―and innovative―workplace culture. Finally, she gives you the goods on building your empathetic brand in an authentic and proactive way, and shows how doing so results in happier customers, innovative work cultures and increased profits.

The book, The Empathy Edge: Harnessing the Value of Compassion as an Engine for Success [Bulk, Wholesale, Quantity] ISBN# 9781989025796 in Paperback by Maria Ross may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.