null

The Enlightened Capitalists: Cautionary Tales of Business Pioneers Who Tried to Do Well by Doing Good

(No reviews yet) Write a Review
Author
James O'Toole
ISBN
9780062880246
List Price $35.00
Hardcover
This product qualifies for FREE US Ground Shipping on orders over $100.


Minimum purchase of 25 required for this product.
  • Price Each
  • Subtotal
We are happy to assist you with this order size.
    Price Match
    Frequently bought together:
    ×

    Got it!

    Description

    An expert on ethical leadership analyzes the complicated history of business people who tried to marry the pursuit of profits with virtuous organizational practices—from British industrialist Robert Owen to American retailer John Cash Penney and jeans maker Levi Strauss to such modern-day entrepreneurs Anita Roddick and Tom Chappell. Today’s business leaders are increasingly pressured by citizens, consumers, and government officials to address urgent social and environmental issues. Although some corporate executives remain deaf to such calls, over the last two centuries, a handful of business leaders in America and Britain have attempted to create business organizations that were both profitable and socially responsible. In The Enlightened Capitalists, James O’Toole tells the largely forgotten stories of men and women who adopted forward-thinking business practices designed to serve the needs of their employees, customers, communities, and the natural environment. They wanted to prove that executives didn’t have to make trade-offs between profit and virtue. Combining a wealth of research and vivid storytelling, O’Toole brings life to historical figures like William Lever, the inventor of bar soap who created the most profitable company in Britain and used his money to greatly improve the lives of his workers and their families. Eventually, he lost control of the company to creditors who promptly terminated the enlightened practices he had initiated—the fate of many idealistic capitalists. As a new generation attempts to address social problems through enlightened organizational leadership, O’Toole explores a major question being posed today in Britain and America: Are virtuous corporate practices compatible with shareholder capitalism?

    The book, The Enlightened Capitalists: Cautionary Tales of Business Pioneers Who Tried to Do Well by Doing Good [Bulk, Wholesale, Quantity] ISBN# 9780062880246 in Hardcover by James O'Toole may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
    View AllClose

    Product Details

    Shipping Weight 1.00 LBS
    Publisher BookPal, LLC
    ISBN-13 9780062880246
    Pages 592
    Format Hardcover
    Publication Date 02/26/2019 00:00
    View AllClose

    Ordering Information