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The Purpose of Purpose: Making Growth the Heart of Your Business

SKU: 9781774585801
Supplier: Macmillan
Author: Ron Tite
Format: Hardcover
Pages: 336
Publication Date: 05/06/2025
Language: English
Publisher: Page Two Books
Product Name: The Purpose of Purpose: Making Growth the Heart of Your Business
ISBN: 1774585804
SKU: 9781774585801
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      What’s the purpose of corporate purpose? It is simpler than you might think.

      The days of mission-driven purpose are over. Saving the planet, fostering rights, showing the human side of your company―these are merely table stakes for any business that wants to thrive in a caring world. But when it comes to your organization’s purpose, the truth is, it is all about driving growth.

      In The Purpose of Purpose, bestselling author and renowned creative advertising director Ron Tite shows how his powerful Think, Do, Say approach can be applied to growth―for individuals, for teams, and for your entire organization. In his warmly contrarian style, Tite challenges conventional thinking about corporate purpose. Using compelling case studies, from General Motors to Lego, Tite helps leaders implement a true and effective purpose. He shows you how to reimagine the strategic heart of your business in a way that will create amazing experiences for your clients, partners, and teams.

      The book, The Purpose of Purpose: Making Growth the Heart of Your Business [Bulk, Wholesale, Quantity] ISBN# 9781774585801 in Hardcover by Ron Tite may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

      Product details

      Author: Ron Tite
      Format: Hardcover
      Pages: 336
      Publication Date: 05/06/2025
      Language: English
      Publisher: Page Two Books
      Product Name: The Purpose of Purpose: Making Growth the Heart of Your Business
      ISBN: 9781774585801
      Author: Ron Tite
      Format: Hardcover
      Pages: 336
      Publication Date: 05/06/2025
      Language: English
      Publisher: Page Two Books
      Product Name: The Purpose of Purpose: Making Growth the Heart of Your Business
      ISBN: 1774585804

      GMA connects authors, speakers, and talent with the right people at the right time.

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      About the Author: Ron Tite

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