A-List Angels: How a Band of Actors, Artists, and Athletes Hacked Silicon Valley
SKU:
9780316485081
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Publisher:
Little Brown & Company
Product Name:
A-List Angels: How a Band of Actors, Artists, and Athletes Hacked Silicon Valley
Author:
Zack O'Malley Greenburg
Language:
English
Format:
Hardcover
Publication Date:
03/10/2020
ISBN:
031648508X
Pages:
288
SKU:
9780316485081
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Combining high-octane storytelling with landmark financial reporting in the tradition of Michael Lewis, Zack O'Malley Greenburg delivers a transformative account of how Hollywood cashed in on the latest tech boom while bringing a blast of creativity and diversity to Silicon Valley.
How much is celebrity really worth? In a growing trend, Hollywood's biggest stars from Ashton Kutcher to Beyoncé have set out to turn their fame into bankable capital by tossing out traditional endorsement deals in favor of strategic partnerships that grant them a stake in today's top companies. Ushered in by 50 Cent's deal with Vitamin Water -- in which the rapper took equity instead of cash, eventually walking away with a nine-figure haul -- celebrities of all different colors, genders, and talents have learned to capitalize on the invaluable benefits of their platform and visibility.
The ever-evolving, mutually beneficial relationship between Hollywood and Silicon Valley has led to everything from laughable flops and billion-dollar profits to rock star CEOs and paparazzi-worthy boards of directors. Through extensive reporting and exclusive interviews with stars like Shaq, Nas, Sophia Bush, and Steve Aoki, Forbes senior editor Zack O'Malley Greenburg takes an up-close-and-personal look at the rise of celebrity investors and their impact on companies including AirBnB, Spotify, and Uber.
A-List Angels is a book about business that reads like a thriller: entertaining, edifying, and not to be missed.
The book, A-List Angels: How a Band of Actors, Artists, and Athletes Hacked Silicon Valley [Bulk, Wholesale, Quantity] ISBN# 9780316485081 in Hardcover by Zack O'Malley Greenburg may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
How much is celebrity really worth? In a growing trend, Hollywood's biggest stars from Ashton Kutcher to Beyoncé have set out to turn their fame into bankable capital by tossing out traditional endorsement deals in favor of strategic partnerships that grant them a stake in today's top companies. Ushered in by 50 Cent's deal with Vitamin Water -- in which the rapper took equity instead of cash, eventually walking away with a nine-figure haul -- celebrities of all different colors, genders, and talents have learned to capitalize on the invaluable benefits of their platform and visibility.
The ever-evolving, mutually beneficial relationship between Hollywood and Silicon Valley has led to everything from laughable flops and billion-dollar profits to rock star CEOs and paparazzi-worthy boards of directors. Through extensive reporting and exclusive interviews with stars like Shaq, Nas, Sophia Bush, and Steve Aoki, Forbes senior editor Zack O'Malley Greenburg takes an up-close-and-personal look at the rise of celebrity investors and their impact on companies including AirBnB, Spotify, and Uber.
A-List Angels is a book about business that reads like a thriller: entertaining, edifying, and not to be missed.
The book, A-List Angels: How a Band of Actors, Artists, and Athletes Hacked Silicon Valley [Bulk, Wholesale, Quantity] ISBN# 9780316485081 in Hardcover by Zack O'Malley Greenburg may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.