Overview
Get proven guidance to build a market-driven supply chain management systemSupply chain management processes have gradually shifted from a supply-driven focus to a demand-driven one in order to better synchronize demand and supply signals. Bricks Matter shows you how you can identify market risks and opportunities and translate these into winning tactics. Business cases highlight how business leaders are winning through market-driven approaches.
- Helps you understand how to apply the emerging world of predictive analytics for the better management of value networks
- Includes business cases illustrating the market-driven approach
- Reveals how businesses can identify market risks and translate these into supply-side tactics
As companies transition from demand-driven to market-driven approach, the focus in organizations shifts from one of vertical excellence to building strong market-to-market horizontal processes. Improve revenue by increasing market share, improve profit margins, and maintain high levels of customer service with the indispensable guidance found in Bricks Matter.
The book, Bricks Matter: The Role of Supply Chains in Building Market-Driven Differentiation (Wiley and SAS Business Series) [Bulk, Wholesale, Quantity] ISBN#9781118218310 in Hardcover by Lora M. Cecere, Charles W. Chase may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
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