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Convert Every Click: Make More Money Online with Holistic Conversion Rate Optimization book cover by Benji Rabhan
Paperback

Convert Every Click: Make More Money Online with Holistic Conversion Rate Optimization

by Benji Rabhan

$9.90 / copy at 25+ copies As low as $8.70 at 1,000+Your best volume price

Paperback · 240 pages Wiley · 2013

Format

Paperback
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About the book

Convert Every Click

A holistic approach to conversion rate optimization that encompasses an entire business—online and offline—to drive more sales and referrals, and increase bottom-line profits

In order for your business to survive, you must convert anonymous traffic into sales. The better you do that, the more money you make. The science of tweaking and testing webpages to convert the maximum number of people is known as conversion rate optimization (CRO). Convert Every Click introduces an expanded vision of CRO that the author, Benji Rabhan, calls "holistic conversion rate optimization." Internet technology and innovation have changed the way you should be optimizing your business, your marketing, and your websites. The book looks at the psychology behind this new way of optimizing an entire business for more profits. It examines how your website plays a role in your overall business strategy, and details how to use CRO psychology and strategies to increase profits.

  • Teaches proven strategies for increasing conversions across your entire business
  • Details various split testing and data gathering methods and when to use each one
  • Unveils a holistic approach to conversion rate optimization, using technology to create a more customer-centric experience that not only increases conversions, but also improves customer engagement and satisfaction

With guidance from Convert Every Click, you'll learn how to boost conversions and consumption across your entire business by maximizing every bit of your hard-earned traffic before, during, and after a sale.



The book, Convert Every Click: Make More Money Online with Holistic Conversion Rate Optimization [Bulk, Wholesale, Quantity] ISBN#9781118759677 in Paperback by Benji Rabhan may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Publisher
Wiley
Author
Benji Rabhan
Format
Paperback
Published
Sep 23, 2013
ISBN-13
9781118759677
Pages
240
Carton quantity
28 copies
Printing
Printed on demand
Buying for a group

Convert Every Click in bulk: pricing

Volume pricing applies automatically in your cart. No codes, no account needed.

CopiesPrice per copyYou save
25 – 99 $9.90 34% off list
100 – 249 $9.60 36% off list
250 – 499 $9.30 38% off list
500 – 999 $9.00 40% off list
1,000+ $8.70 42% off list
Ways groups use it

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Leadership development

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2
Company book clubs

A shared vocabulary for the whole organization.

3
Offsites and conferences

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How fast can I get copies of Convert Every Click?

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What if I find a lower price?

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