Pre-order Releases Dec 1, 2026
Payback: Turning Customer Value Into Lasting Revenue
by Marco Bertini, Oded Koenigsberg and Elie Ofek
About the book
Payback
Discover how to capitalize on what makes your business—and its products—truly valuable to customers
In Payback: Turning Customer Value into Lasting Revenue, a team of veteran business strategy thought leaders delivers an innovative, pragmatic approach to value that will transform the way you understand competitive advantage and improve your company’s financial performance. The authors explain the customer’s journey in evaluating what makes a product or service meaningful and unique in the marketplace. They show you how to navigate and translate that evaluation process into sustained revenue.
Payback offers a step-by-step guide to a continuous process linking product and service investments with realized customer perceptions of value and, ultimately, the firm’s financial results. It combines a practical perspective on customer value with a grounded framework you can implement at your own firm.
The book offers:
- Proven strategies for creating, positioning, and pricing products and services that are meaningful and unique to customers
- Insightful illustrations of how today’s typical interactions between companies and customers unnecessarily waste value, to the detriment of both parties
- Pricing and monetization techniques that help leaders focus on profitable ways to capture value from different groups of customers
Perfect for company executives who set product and service strategy, Payback is also a must-read guide for seasoned business leaders trying to turn around underperforming product lines, as well as MBA students and anyone else with an interest in practical business strategies that deliver results.
The book, Payback: Turning Customer Value Into Lasting Revenue [Bulk, Wholesale, Quantity] ISBN#9781394338528 in Hardcover by Marco Bertini, Oded Koenigsberg, Elie Ofek may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
What readers are saying
Details
- Publisher
- Wiley
- Authors
- Marco Bertini, Oded Koenigsberg, Elie Ofek
- Format
- Hardcover
- Release date
- Dec 1, 2026
- ISBN-13
- 9781394338528
- Pages
- 272
- Carton quantity
- 18 copies
Who it's for
Made for teams that read together
Pre-order copies for everyone on your list, and they ship on release.
- Leadership development For new managers and leadership cohorts, a chapter per session. Quote for a cohort
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Before release day
Need them before Dec 1?
Books ship on release and usually arrive around the release date. Early delivery is common, and we arrange it often. It needs the publisher’s OK, so tell us why you need them early and we’ll make the request for you.
- Tell us the date and the reasonA class unit, an event, a program launch: one line is enough.
- We ask the publisherWe make the request on your behalf. It’s a routine part of what we do.
- We confirm with youYour specialist confirms the date by email before anything ships.
Other times a quote is the better path
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- Custom touchesBookplates, belly bands, gift notes or packaging for your copies.
- Purchase ordersSchools, libraries and agencies can pay by PO.
Payback in bulk: pricing
Volume pricing applies automatically in your cart. No codes, no account needed.
| Copies | Price per copy | You save |
|---|---|---|
| 25 – 99 | $23.10 | 34% off list |
| 100 – 249 | $22.40 | 36% off list |
| 250 – 499 | $21.70 | 38% off list |
| 500 – 999 | $21.00 | 40% off list |
| 1,000+ | $20.30 | 42% off list |
How fast can I get copies of Payback?
This title is not released yet. Pre-orders ship when it is, currently scheduled for December 1, 2026. Need them by a specific date? Request a quote and we'll confirm timing before you pay.
Can you ship to several locations or people's homes?
Yes. We ship in bulk to one address, to multiple sites, or to individual recipients, in the US and internationally. See fulfillment options.
Can I get a formal quote for approval before ordering?
Yes. Request a quote and we'll send a PDF you can forward for approval.
Do you accept purchase orders and tax-exempt orders?
Yes. We accept purchase orders upon approval, as well as cards, PayPal, ACH, wire transfers and checks. BookPal is a tax-exempt supplier in all 50 states. See purchase orders and sales tax exemption.
What if I find a lower price?
Send us the link. We match prices from other bulk booksellers and distributors on a new copy in the same edition, available to ship in the quantity you need. Clearance sales and pricing errors are the exception, and we'll tell you quickly if that's the case. Start a price match.
Turn this order into a program
Groups that order in bulk often pair the copies with something more. We handle the extras so you don't have to.
Bookplates, tipped-in pages, belly bands or author signatures. Hardcovers only, subject to publisher approval.
Customization options Ship to every readerOne address, many sites or individual recipients' homes, in the US and abroad.
Fulfillment options Pair it with a branded journalJournals with your logo or each reader's name, for the same group.
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