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    BookPal Case Study: Email Marketing(Post)

    At the beginning of summer BookPal started working with a new digital marketing agency called WPromote, based out of El Segundo. With the assistance of WPromote, we have built out our email list and ...

    David Meerman Scott Teaches Us the "New Rules of Marketing and PR"(Post)

    Last night we had the pleasure of attending an event hosted by Linked Orange County, featuring bestselling author and marketing strategist David Meerman Scott. Bryan Elliot, the founder of Linked OC ...

    Book Marketing Strategies That Actually Work(Post)

    Your book deserves more than a quiet “now available.” It deserves confetti cannons, drum rolls, and a parade of readers who can’t wait to crack open to page one. This guide shows yo ...

    McDonald’s Reimagines Happy Meals(Post)

    This November, McDonald's is temporarily replacing its traditional Happy Meal toys with children’s books in order to promote literacy and wellness. Beginning the first of the month, which coincides w ...

    Unleash the Power of Psychology in Your Business(Post)

    The days of one-size fits-all business strategies and cookie-cutter approaches are over! Competition is fierce and markets are rapidly changing. To achieve sustainable growth and gain loyal customers ...

    AuthorConnect Chat: Ken Schmidt on Customer Loyalty and Marketplace Dominance(Post)

    Ken Schmidt, former Director of Communications at Harley Davidson, gives insider tips on how to dominate the marketplace.Noise. It's a sublime metaphor for vastly improving the competitiveness for vi ...

    Jamie Mustard’s Guide to Standing Out (OWL Award Spotlight)(Post)

    With endorsements from Daniel H. Pink (When, Drive, A Whole New Mind), Forbes publisher Rich Karlgaard, and Fast Company cofounder William C. Taylor, the BookPal team knew Jamie Mustard’s debut was ...

    BookPal's Bestseller List: The Best Books of April 2018(Post)

    Become inspired by the titles featured in BookPal’s Bestseller List. If you're looking for books that challenge people and organizations to grow, look no further than BookPal’s bestseller list. Thes ...

    The Best Business Books to Read This Month(Post)

      As we begin the fourth quarter of 2017, it's time to take a moment and reflect on our business goals for the next year. Where do you want to see growth? Gain new insights for your company wit ...

    BookPal's Bestseller List: The Best Books of April 2018(Post)

    Become inspired by the titles featured in BookPal’s Bestseller List.If you're looking for books that challenge people and organizations to grow, look no further than BookPal’s bestseller list. These ...

    BookPal's Bestseller List: The Best Books of June 2018(Post)

    Become inspired with the books from this month's bestseller list. Though 2018 is halfway over, it's not too late for you to find the next great book for your organization. The titles featured in thi ...

    When Reputation Is Everything(Post)

    Whether you like it or not, there is a ton of information about you online. Thanks to the rapid advances of digital technology, just about anyone can look into your buying habits, your personal and ...

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