Springer Gabler

Sustainability in Supply Chains: A Study on the Effects of Sustainability on Supplier-Buyer Relationships (Essays on Supply Chain Management) [9783658026004]

Advances in Advertising Research XIV: Harder, Better, Faster, Stronger: Advertising and Communication between Immediacy and Sustainability (European Advertising Academy) [9783658447151]

Advances in Advertising Research (Vol. XI): Designing and Communicating Experience (European Advertising Academy) [9783658322038]

Advances in Advertising Research (Vol. XII): Communicating, Designing and Consuming Authenticity and Narrative (European Advertising Academy) [9783658404314]

Advances in Advertising Research IX: Power to Consumers (European Advertising Academy) [9783658248666]

Advances in Advertising Research VIII: Challenges in an Age of Dis-Engagement (European Advertising Academy) [9783658215200]

Advances in Advertising Research (Vol. VII): Bridging the Gap between Advertising Academia and Practice (European Advertising Academy) [9783658215149]

Advances in Advertising Research (Vol. V): Extending the Boundaries of Advertising (European Advertising Academy #5) [9783658140908]

Advances in Advertising Research (Vol. IV): The Changing Roles of Advertising (European Advertising Academy) [9783658042165]

Geschäftsmodellinnovation in der Antriebstechnik: Erfolgreiche Umsetzung in Zeiten der Digitalisierung und Industrie 4.0 (Innovationsmanagement und Entrepreneurship) [9783658250102]

Ambidextrie, Führung und Kommunikation: Interne Kommunikation im Innovationsmanagement ambidextrer Technologieunternehmen (Innovationsmanagement und Entrepreneurship) [9783658145873]

New Taxonomy for Corporate Open Innovation Initiatives: Best Practices and an Empirical Validation among Germany's 500 Biggest Companies (Innovationsmanagement und Entrepreneurship) [9783658273484]