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Die Spätentscheider: Medieneinflüsse auf kurzfristige Wahlentscheidungen book cover by Carsten Reinemann, Marcus Maurer, Thomas Zerback, Olaf Jandura
Paperback

Die Spätentscheider: Medieneinflüsse auf kurzfristige Wahlentscheidungen

by Carsten Reinemann, Marcus Maurer, Thomas Zerback and Olaf Jandura

$43.99 / copy at 25+ copies As low as $42.99 at 100+Your best volume price

Total $1,099.75

Paperback · 294 pages Springer Fachmedien Wiesbaden · 2013

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Paperback
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About the book

Die Spätentscheider

Wahlen werden in Deutschland mittlerweile maßgeblich von Personen entschieden, die sich erst kurz vor der Wahl auf eine Partei festlegen. Wer aber sind diese Spätentscheider und wie treffen sie ihre Wahl? Sind ihre Entscheidungen irrational und impulsiv oder im Gegenteil besonders gewissenhaft und daher verzögert? Welche Informationen ziehen sie heran und sind sie besonders anfällig für Medieneinflüsse? Um diese und weitere Fragen zu beantworten, haben die Autoren im Bundestagswahlkampf 2009 eine Mehr-Methoden-Studie durchgeführt. Darin verknüpfen sie eine repräsentative Panel-Befragung mit einer Inhaltsanalyse der Wahlkampfberichterstattung sowie einer Realtime-Response-Studie zum TV-Duell.

The book, Die Spätentscheider: Medieneinflüsse auf kurzfristige Wahlentscheidungen [Bulk, Wholesale, Quantity] ISBN#9783658026554 in Paperback by Carsten Reinemann, Marcus Maurer, Thomas Zerback, Olaf Jandura may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Publisher
Springer Fachmedien Wiesbaden
Authors
Carsten Reinemann, Marcus Maurer, Thomas Zerback, Olaf Jandura
Format
Paperback
Published
Jul 9, 2013
ISBN-13
9783658026554
Pages
294
Printing
Printed on demand
Buying for a group

Die Spätentscheider in bulk: pricing

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CopiesPrice per copyYou save
25 – 49 $43.99 12% off list
50 – 99 $43.49 13% off list
100+ $42.99 14% off list
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