Hard sell: Advertising, affluence and transatlantic relations, c. 1951–69 (Studies in Popular Culture)
by Sean Nixon
$23.66 / copy at 25+ copies As low as $20.97 at 1,000+Your best volume price
Total $591.50
Format
The more copies, the less each one costs
Applied automatically in your cart. No code needed.
Turn this order into a program
Groups that order together often pair the copies with something more. We handle the extras so you don't have to.
Branded cover stickers on paperbacks from 100 copies, plus bookplates, inserts and belly bands. Your specialist confirms what fits your title.
Customization options Ship to every readerOne address, many sites or individual recipients' homes, in the US and abroad.
Fulfillment options Pair it with a branded journalJournals with your logo or each reader's name, for the same group.
Branded journalsBookPal is partnering with Talezo to help you find and book authors, speakers and performers for your event.
BookPal × TalezoHard sell
Focusing on advertising’s relationship to the mass market housewife, this study shows how advertising promoted new standards of material comfort in the selling of a range of everyday consumer goods and, in the process, generalised a cross-class image of the ‘modern housewife’ across the new medium of television. Nixon shows how the practices through which advertising understood and represented the ‘modern housewife’ and domestic consumption were influenced by American advertising and commercial culture. In doing so, he challenges the way critics and historians have often understood Anglo-American relations, and shows how American influences across a range of areas of advertising practice were not only a source of inspiration, but were also adapted and reworked to speak more effectively to the British consumer.
Now available in paperback, Hard sell offers a major new analysis of the techniques of advertising in the decades of post-war affluence and advertising’s relationship to the social changes associated with growing prosperity.
The book, Hard sell: Advertising, affluence and transatlantic relations, c. 1951–69 (Studies in Popular Culture) [Bulk, Wholesale, Quantity] ISBN#9781784991050 in Paperback by Sean Nixon may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Details
- Publisher
- Manchester University Press
- Author
- Sean Nixon
- Format
- Paperback
- Published
- Feb 25, 2016
- ISBN-13
- 9781784991050
- ISBN-10
- 1784991058
- Pages
- 240
- Carton quantity
- 34 copies
Hard sell for groups: pricing
Volume pricing applies automatically in your cart. No codes, no account needed.
| Copies | Price per copy | You save |
|---|---|---|
| 25 – 99 | $23.66 | 21% off list |
| 100 – 249 | $22.76 | 24% off list |
| 250 – 499 | $22.46 | 25% off list |
| 500 – 999 | $21.56 | 28% off list |
| 1,000+ | $20.97 | 30% off list |
Popular for
For new managers and leadership cohorts, a chapter per session.
A shared vocabulary for the whole organization.
A takeaway attendees will actually read, delivered to your venue.
Where can I buy 100 copies of Hard sell?
BookPal sells Hard sell in quantity. At 100 copies the price is $22.76 a copy, against a list price of $29.95, and the cart applies the volume tier automatically. Free shipping on most orders over $95 in the contiguous US. A specialist can quote a larger or mixed order.
- New books only, straight from the publisher
- Volume prices apply automatically in the cart, with no code needed
- Order at least 10 business days before you need the books (11 from mid-November through December)
What does Hard sell cost when I buy for a group?
Volume pricing applies automatically in your cart, with no code needed. Price per copy: 25 to 99 copies, $23.66 (21% off list); 100 to 249 copies, $22.76 (24% off list); 250 to 499 copies, $22.46 (25% off list); 500 to 999 copies, $21.56 (28% off list); 1,000+ copies, $20.97 (30% off list). Need a different quantity, or a quote to forward for approval? Ask a specialist and we will confirm pricing before you pay.
How fast can I get copies of Hard sell?
Need them by a specific date? Request a quote and we'll confirm timing before you pay.
Can you ship to several locations or people's homes?
Yes. We ship group orders to one address, to multiple sites, or to individual recipients, in the US and internationally. See fulfillment options.
Can I get a formal quote for approval before ordering?
Yes. Request a quote and we'll send a PDF you can forward for approval.
Do you accept purchase orders and tax-exempt orders?
Yes. We accept purchase orders upon approval, as well as cards, PayPal, ACH, wire transfers and checks. BookPal is a tax-exempt supplier in all 50 states. See purchase orders and sales tax exemption.
What if I find a lower price?
Send us the link. We match prices from other booksellers and distributors on a new copy in the same edition, available to ship in the quantity you need. Clearance sales and pricing errors are the exception, and we'll tell you quickly if that's the case. Start a price match.
Write a Review
Hard sell: Advertising, affluence and transatlantic relations, c. 1951–69 (Studies in Popular Culture)
Teams also order




A colleague asked you to approve this order
Your quote list
Add books as you browse, then request one quote for all of them.