Innovationsmanagement: Instrumente und Methoden zur Umsetzung im Unternehmen book cover by Marcus Disselkamp

Innovationsmanagement: Instrumente und Methoden zur Umsetzung im Unternehmen [9783834944719]

Name: Innovationsmanagement: Instrumente und Methoden zur Umsetzung im Unternehmen [9783834944719]
SKU: 9783834944719
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Author: Marcus Disselkamp

Paperback

SKU: 9783834944719

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Paperback

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Overview

Marcus Disselkamp versteht Innovationsmanagement als die Sicherung und Förderung der Wettbewerbsfähigkeit. Innovationsmanagement bedeutet mehr als Ideenfindung und -bewertung. Dieses Buch - nun in der 2., komplett überarbeiteten Auflage - zeigt konkret, welche Schritte notwendig sind, um Ideen erfolgreich im Unternehmen umzusetzen. Es beschreibt die Voraussetzungen für effektives Innovationsmanagement und stellt ausführlich die Verfahren und Techniken von der Findung einer Idee bis zu ihrer erfolgreichen Umsetzung vor. Mit vielen Beispielen. Auch Fördermittel und Sicherung der Schutzrechte werden behandelt.

The book, Innovationsmanagement: Instrumente und Methoden zur Umsetzung im Unternehmen [Bulk, Wholesale, Quantity] ISBN#9783834944719 in Paperback by Marcus Disselkamp may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Author:

Marcus Disselkamp

Format:

Paperback

Publication Date:

10/16/2012

ISBN-13:

9783834944719

Pages:

242

Publisher:

Springer Fachmedien Wiesbaden

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