null
Loading…
Skip to main content

Holiday gifts by Fri, Dec 18? Order by Thu, Dec 3. Plan gifts

Free shipping works great on most orders over $95 in the contiguous US

Specialists Mon–Fri, 8:30 am–5 pm PTSpecialists Mon–Fri, 8:30–5 PT866-522-6657

Printed to order
Marketing Analytics: Perspektiven – Technologien – Anwendungsfelder book cover by
Paperback

Marketing Analytics: Perspektiven – Technologien – Anwendungsfelder

$57.19 / copy at 25+ copies As low as $55.89 at 100+Your best volume price

Total $1,429.75

Paperback · 261 pages Springer Fachmedien Wiesbaden · 2021

Format

Paperback
Volume pricing

The more copies, the less each one costs

Applied automatically in your cart. No code needed.

More than a box of books

Turn this order into a program

Groups that order in bulk often pair the copies with something more. We handle the extras so you don't have to.

About the book

Marketing Analytics

Algorithmen und Datenanalysen und damit die systematische Erhebung, Analyse und Visualisierung von Daten bilden immer öfter die Grundlage von Marketingentscheidungen. Die Potenziale des zahlengetriebenen Marketings sind vielversprechend, doch der professionelle Umgang mit Daten wirft in der Praxis viele Fragen auf. Technische Voraussetzungen, Datenschutzaspekte, aber vor allem die Wahl der richtigen Methoden stellen Unternehmen vor große Herausforderungen.

Dieses Buch gibt einen Überblick, welche Möglichkeiten und Grenzen die junge Disziplin des Marketing Analytics mit sich bringt. Perspektiven, technologische Aspekte und Anwendungsfelder werden erläutert und durch Autoren aus Wissenschaft, Industrie und Beratung praxisnah beleuchtet. Marketingentscheider erhalten auf diese Weise eine fundierte Darstellung der gegenwärtigen und künftigen Entwicklung des Marketing Analytics sowie eine wichtige Grundlagenlektüre


The book, Marketing Analytics: Perspektiven – Technologien – Anwendungsfelder [Bulk, Wholesale, Quantity] ISBN#9783658338084 in Paperback by may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Publisher
Springer Fachmedien Wiesbaden
Format
Paperback
Published
Dec 4, 2021
ISBN-13
9783658338084
Pages
261
Printing
Printed on demand
Buying for a group

Marketing Analytics in bulk: pricing

Volume pricing applies automatically in your cart. No codes, no account needed.

CopiesPrice per copyYou save
25 – 49 $57.19 12% off list
50 – 99 $56.54 13% off list
100+ $55.89 14% off list
Ways groups use it

Popular for

1
Leadership development

For new managers and leadership cohorts, a chapter per session.

2
Company book clubs

A shared vocabulary for the whole organization.

3
Offsites and conferences

A takeaway attendees will actually read, delivered to your venue.

How fast can I get copies of Marketing Analytics?

This title is printed on demand, so it needs production time before it ships. Need them by a specific date? Request a quote and we'll confirm timing before you pay.

Can you ship to several locations or people's homes?

Yes. We ship in bulk to one address, to multiple sites, or to individual recipients, in the US and internationally. See fulfillment options.

Can I get a formal quote for approval before ordering?

Yes. Request a quote and we'll send a PDF you can forward for approval.

Do you accept purchase orders and tax-exempt orders?

Yes. We accept purchase orders upon approval, as well as cards, PayPal, ACH, wire transfers and checks. BookPal is a tax-exempt supplier in all 50 states. See purchase orders and sales tax exemption.

What if I find a lower price?

Send us the link. We match prices from other bulk booksellers and distributors on a new copy in the same edition, available to ship in the quantity you need. Clearance sales and pricing errors are the exception, and we'll tell you quickly if that's the case. Start a price match.

Send for approval

Get a yes from your approver

Marketing Analytics: Perspektiven – Technologien – Anwendungsfelder
Email it to my approver

Your approver gets a link to this page with the quantity set and an "Approve and order" button. Nothing is sent until you press send in your email app.

Log In
Review Your Cart
Your cart is empty Your cart is empty Your cart is empty

Menu

Recently Viewed Recently Viewed
Back to top Back to top