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Synaptisches Management: Strategische Unternehmensführung im 21. Jahrhundert book cover by Hans Gerd Prodoehl
Hardcover

Synaptisches Management: Strategische Unternehmensführung im 21. Jahrhundert

by Hans Gerd Prodoehl

$35.19 / copy at 25+ copies As low as $34.39 at 100+Your best volume price

Total $879.75

Hardcover · 252 pages Springer Fachmedien Wiesbaden · 2014

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About the book

Synaptisches Management

Das Management von Unternehmen ist im 21. Jahrhundert mit einer neuen Dimension von Komplexität, Volatilität und Unsicherheit konfrontiert. Deshalb reichen die klassischen Management-Methoden des 20. Jahrhunderts heute nicht mehr aus.

Die Unternehmensführung darf heute nicht darauf reduziert werden, ein Unternehmen durch zweckrationales Verhalten planvoll und zielklar von einem Istzustand in einen Sollzustand zu überführen. Denn dies birgt ein chronisch wachsendes Risiko für Fehlsteuerungen.

Um Unternehmen im 21. Jahrhundert nachhaltig zum Erfolg zu führen, bedarf es eines neuen Management-Paradigmas. Es ist dies das Paradigma des synaptischen Managements. Synaptisches Management stimuliert die endogene Eigendynamik eines Unternehmens. Es synchronisiert diese Eigendynamik effektiv und effizient mit der Dynamik der komplexen Unternehmensumwelt. So versetzt es das Unternehmen in die Lage, im Unvorhergesehenen trittsicherer zu sein als andere Unternehmen, schneller und kundiger zu lernen als die Wettbewerber, adaptiver und agiler auf die exogene Umweltdynamik einzugehen.

Hans Gerd Prodoehl hat dieses Konzept auf der Basis seiner langjährigen Beratungstätigkeit entwickelt. Er baut dabei auf Erkenntnissen der europäischen und US-amerikanischen Managementtheorie, Soziologie und Psychologie auf.

Eine fundierte und faszinierende Lektüre – mit einer Vielzahl an praktischen Instrumenten zur alltäglichen Unternehmensführung.



The book, Synaptisches Management: Strategische Unternehmensführung im 21. Jahrhundert [Bulk, Wholesale, Quantity] ISBN#9783658055189 in Hardcover by Hans Gerd Prodoehl may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Publisher
Springer Fachmedien Wiesbaden
Author
Hans Gerd Prodoehl
Format
Hardcover
Published
Sep 10, 2014
ISBN-13
9783658055189
Pages
252
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50 – 99 $34.79 13% off list
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