The Accidental Marketer: Power Tools for People Who Find Themselves in Marketing Roles
by Tom Spitale and Mary Abbazia
$15.84 / copy at 25+ copies As low as $13.92 at 1,000+Your best volume price
Total $396.00
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BookPal × TalezoThe Accidental Marketer
With technology being built into products of all kinds, many businesses are hiring scientists, engineers, and designers to fulfill strategic marketing and product management roles. The Accidental Marketer is a practical guide for employees who are now responsible for developing strategy. These marketers will be able to immediately and successfully apply the ten tools featured in the book to create powerful strategies that increase sales and profits for any product in any industry.
- Explains how great marketers uncover insights about customers that competitors miss and use new insights to create a range of strategic options for their marketing plans
- Shows how the best marketers execute their strategies through developing innovative branding and communication plans and value propositions
The Accidental Marketer allows any inexperienced marketer to step into a new role and develop an effective strategy.
The book, The Accidental Marketer: Power Tools for People Who Find Themselves in Marketing Roles [Bulk, Wholesale, Quantity] ISBN#9781118797419 in Hardcover by Tom Spitale, Mary Abbazia may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Details
- Publisher
- Wiley
- Authors
- Tom Spitale, Mary Abbazia
- Format
- Hardcover
- Published
- Mar 24, 2014
- ISBN-13
- 9781118797419
- Pages
- 240
- Carton quantity
- 16 copies
- Printing
- Printed on demand
The Accidental Marketer in bulk: pricing
Volume pricing applies automatically in your cart. No codes, no account needed.
| Copies | Price per copy | You save |
|---|---|---|
| 25 – 99 | $15.84 | 34% off list |
| 100 – 249 | $15.36 | 36% off list |
| 250 – 499 | $14.88 | 38% off list |
| 500 – 999 | $14.40 | 40% off list |
| 1,000+ | $13.92 | 42% off list |
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The Accidental Marketer: Power Tools for People Who Find Themselves in Marketing Roles
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