Virtuelle Beratung: Kundenbegleitung im elektronischen Vertrieb der Finanzdienstleister (Bankinformatik-Studien #11)
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BookPal × TalezoVirtuelle Beratung
Die Finanzdienstleister befinden sich in einem Dilemma: Der elektronische Vertrieb erfordert ein Mithalten im Preiskampf. Den anspruchsvollen Kunden zu binden verlangt zugleich Individualisierung der Leistungen. Die virtuelle Beratung stellt einen Ausweg dar: Sie erlaubt es, den Kunden auf effiziente Weise mit individualisierten Leistungen zu versorgen. Die zentrale Herausforderung besteht dabei in der Elektronifizierung von Beratungsqualität. Die Determinanten der Beratungsqualität bilden das Fundament für den idealtypischen Beratungsprozess. Dieser stellt den Leitfaden für die am Kunden vollzogene Beratung in den verschiedenen Kanälen dar und ist auch im rein elektronischen Vertrieb umsetzbar. Als Werkzeug wird ein bedarfsorientiertes Beratungssystem in Form eines generischen Fachkonzeptes beschrieben, das für den Beratungsfall des Immobilienerwerbs detailliert ausgeführt wird.
Details
- Publisher
- Physica-Verlag HD
- Author
- Vanessa Niemeyer
- Format
- Paperback
- Published
- Mar 6, 2003
- ISBN-13
- 9783790800197
- Pages
- 213
Virtuelle Beratung for groups: pricing
Volume pricing applies automatically in your cart. No codes, no account needed.
| Copies | Price per copy | You save |
|---|---|---|
| 25 – 49 | $52.79 | 12% off list |
| 50 – 99 | $52.19 | 13% off list |
| 100+ | $51.59 | 14% off list |
Popular for
For new managers and leadership cohorts, a chapter per session.
A shared vocabulary for the whole organization.
A takeaway attendees will actually read, delivered to your venue.
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Volume pricing applies automatically in your cart, with no code needed. Price per copy: 25 to 49 copies, $52.79 (12% off list); 50 to 99 copies, $52.19 (13% off list); 100+ copies, $51.59 (14% off list). Need a different quantity, or a quote to forward for approval? Ask a specialist and we will confirm pricing before you pay.
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Virtuelle Beratung: Kundenbegleitung im elektronischen Vertrieb der Finanzdienstleister (Bankinformatik-Studien #11)
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