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How to Do Critical Discourse Analysis: A Multimodal Introduction book cover by David Machin, Andrea Mayr
Hardcover

How to Do Critical Discourse Analysis: A Multimodal Introduction

by David Machin and Andrea Mayr

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Total $3,807.25

Hardcover · 360 pages SAGE Publications · 2023

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Hardcover
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About the book

How to Do Critical Discourse Analysis

Want to use Critical Discourse Analysis, but not sure where to start? This book is the complete toolkit you need.

Each chapter presents distinct concepts and ideas in Critical Discourse Analysis, explaining how to use them in your research – and why. Packed with case studies of news texts, social media content, memes, promotional videos, institutional documents, infographics and webpages, the book shows you how to apply each set of tools to real life examples.

Most importantly, examples, case studies, and revised opening chapters of this second edition show how multimodal Critical Discourse Analysis can help us to understand the role of language in the functioning of society and politics today, shaping our priorities for what to do and how to act.

This book is an inspiring and valuable resource for any undergraduate students and researchers who wish to understand and use Critical Discourse Analysis.



Details

Publisher
SAGE Publications
Authors
David Machin, Andrea Mayr
Format
Hardcover
Published
Apr 3, 2023
ISBN-13
9781529772999
ISBN-10
1529772990
Pages
360
Carton quantity
20 copies
Printing
Printed on demand
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