Overview
In this book, pre-eminent semiotician Arthur Asa Berger decodes the meanings of common objects of consumption and their perceived 'sacredness' in consumerist cultures. Using semiotic theory, consumer culture is dissected in new and fascinating ways.The book, The Objects of Affection: Semiotics and Consumer Culture (Semiotics and Popular Culture) [Bulk, Wholesale, Quantity] ISBN#9780230103733 in Paperback by A. Berger may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
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