Pre-order Releases Jan 5, 2027
The Partner Paradox: What High-Performing Lawyers Do Differently
From $12.97 / copy at 25+ copies; lower per-copy prices at higher quantities (see Volume pricing) As low as $10.78 at 1,000+
Volume pricing
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About the book
The Partner Paradox
Promotion to partner changes the rules. The work that earned the title is still valuable, but it is no longer the whole job. Technical mastery becomes table stakes. What clients value most is harder to learn on the fly: partners who understand their business, help them see around corners, and make every interaction a good use of their time.
Wendy L. Bernero spent more than thirty years at the highest levels of legal marketing and strategy, including as Chief Marketing Officer at Baker McKenzie, Paul Weiss, and Fried Frank. In The Partner Paradox, she distills that experience into a fast-moving parable about a newly promoted litigation partner with seven business days to figure out what “value” really means to a major client’s CEO and general counsel.
Readers will discover:
- Why technical excellence is the price of admission, not the whole job
- How the Diagnose-Deploy-Design method turns client understanding into measurable business value
- How to lead high-stakes value conversations with CEOs and general counsel
- Why your marketing and business development colleagues are growth partners, not order-takers
Written for emerging partners, practice leaders, and the marketing and business development professionals who support them, The Partner Paradox shows lawyers how to shift from selling technical skills to solving business problems.
What readers are saying
Details
- Publisher
- Advantage Media
- Author
- Wendy L. Bernero
- Format
- Paperback
- Release date
- Jan 5, 2027
- ISBN-13
- 9798891884380
- Pages
- 168
- Carton quantity
- 42 copies
Who it's for
Made for teams that read together
Pre-order copies for everyone on your list, and they ship on release.
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Before release day
Need them before Jan 5?
Books ship on release and usually arrive around the release date. Early delivery is common, and we arrange it often. It needs the publisher’s OK, so tell us why you need them early and we’ll make the request for you.
- Tell us the date and the reasonA class unit, an event, a program launch: one line is enough.
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Other times a quote is the better path
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The Partner Paradox for groups: pricing
Volume pricing applies automatically in your cart. No codes, no account needed.
| Copies | Price per copy | You save |
|---|---|---|
| 25 – 99 | $12.97 | 41% off list |
| 100 – 249 | $12.31 | 44% off list |
| 250 – 499 | $11.65 | 47% off list |
| 500 – 999 | $11.21 | 49% off list |
| 1,000+ | $10.78 | 51% off list |
Where can I buy 100 copies of The Partner Paradox?
BookPal sells The Partner Paradox in quantity. At 100 copies the price is $12.31 a copy, against a list price of $21.99, and the cart applies the volume tier automatically. Free shipping on most orders over $95 in the contiguous US. A specialist can quote a larger or mixed order.
- New books only, straight from the publisher
- Volume prices apply automatically in the cart, with no code needed
- Order at least 10 business days before you need the books (11 from mid-November through December)
What does The Partner Paradox cost when I buy for a group?
Volume pricing applies automatically in your cart, with no code needed. Price per copy: 25 to 99 copies, $12.97 (41% off list); 100 to 249 copies, $12.31 (44% off list); 250 to 499 copies, $11.65 (47% off list); 500 to 999 copies, $11.21 (49% off list); 1,000+ copies, $10.78 (51% off list). Need a different quantity, or a quote to forward for approval? Ask a specialist and we will confirm pricing before you pay.
How fast can I get copies of The Partner Paradox?
This title is not released yet. Pre-orders ship when it is, currently scheduled for January 5, 2027. Need them by a specific date? Request a quote and we'll confirm timing before you pay.
Can you ship to several locations or people's homes?
Yes. We ship group orders to one address, to multiple sites, or to individual recipients, in the US and internationally. See fulfillment options.
Can I get a formal quote for approval before ordering?
Yes. Request a quote and we'll send a PDF you can forward for approval.
Do you accept purchase orders and tax-exempt orders?
Yes. We accept purchase orders upon approval, as well as cards, PayPal, ACH, wire transfers and checks. BookPal is a tax-exempt supplier in all 50 states. See purchase orders and sales tax exemption.
What if I find a lower price?
Send us the link. We match prices from other booksellers and distributors on a new copy in the same edition, available to ship in the quantity you need. Clearance sales and pricing errors are the exception, and we'll tell you quickly if that's the case. Start a price match.
Turn this order into a program
Groups that order together often pair the copies with something more. We handle the extras so you don't have to.
Branded cover stickers on paperbacks from 100 copies, plus bookplates, inserts and belly bands. Your specialist confirms what fits your title.
Customization options Ship to every readerOne address, many sites or individual recipients' homes, in the US and abroad.
Fulfillment options Pair it with a branded journalJournals with your logo or each reader's name, for the same group.
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