Baidu SEO: Challenges and Intricacies of Marketing in China book cover by Véronique Duong

Baidu SEO: Challenges and Intricacies of Marketing in China [9781786301116]

Name: Baidu SEO: Challenges and Intricacies of Marketing in China [9781786301116]
SKU: 9781786301116
Availability: InStock

Author: Véronique Duong

Hardcover

SKU: 9781786301116

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Format Sturdy and long-lasting. Ideal for libraries and classrooms, and a polished choice for corporate gifts, leadership programs, or event takeaways.

Hardcover

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Overview

SEO practices for Baidu and other Chinese search engines are little known in the Western world. However, in order for a company to promote itself successfully in the Middle Kingdom, it is absolutely necessary to go online in China. Chinese SEO is not only about working on the on-site and off-site aspects of a site, there are also many administrative tasks to take into account: the creation of a site in China can pose governmental problems (obtaining a Chinese mobile line, applying for an ICP license, proving that the company is well established in China, etc.)

In order for readers to understand how SEO and web-marketing works in China, tips, advice and case studies are presented throughout this book.

The book, Baidu SEO: Challenges and Intricacies of Marketing in China [Bulk, Wholesale, Quantity] ISBN#9781786301116 in Hardcover by Véronique Duong may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Author:

Véronique Duong

Format:

Hardcover

Publication Date:

07/31/2017

ISBN-13:

9781786301116

Pages:

160

Publisher:

Wiley

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