Business Development: A Market-Oriented Perspective
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The book is divided into three modules focusing on the market-oriented business developer’s mindset, on providing a state-of-the-art toolbox for careful strategic analyses and decisions, and lastly on the critical aspects of business plans and their content.
The approach of the book is focused and selective in its choice of content and provides a cumulative development of the relevant topics. Each chapter includes an ‘implications for the market-oriented business developer’ at the end to enhance a student’s learning.
The content of the book is applicable to any new business venture as well as for the development and implementation of growth opportunities in mature organizations. Inherently international in its scope, the text includes numerous real world examples, taken from the author’s own experience as a biotech entrepreneur, as well as from the wider global business community.
The book, Business Development: A Market-Oriented Perspective [Bulk, Wholesale, Quantity] ISBN#9780470683668 in Paperback by Hans Eibe Sørensen may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Details
- Publisher
- Wiley
- Author
- Hans Eibe Sørensen
- Format
- Paperback
- Published
- Apr 23, 2012
- ISBN-13
- 9780470683668
- Pages
- 576
- Carton quantity
- 11 copies
- Printing
- Printed on demand
Business Development in bulk: pricing
Volume pricing applies automatically in your cart. No codes, no account needed.
| Copies | Price per copy | You save |
|---|---|---|
| 25 – 49 | $83.47 | 4% off list |
| 50 – 99 | $82.60 | 5% off list |
| 100+ | $81.73 | 6% off list |
Popular for
For new managers and leadership cohorts, a chapter per session.
A shared vocabulary for the whole organization.
A takeaway attendees will actually read, delivered to your venue.
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