Change Management: Taxonomie und Erfolgsauswirkungen (Neue Perspektiven der marktorientierten Unternehmensführung) book cover by Julia Pescher

Change Management: Taxonomie und Erfolgsauswirkungen (Neue Perspektiven der marktorientierten Unternehmensführung) [9783834922441]

Name: Change Management: Taxonomie und Erfolgsauswirkungen (Neue Perspektiven der marktorientierten Unternehmensführung) [9783834922441]
SKU: 9783834922441
Availability: InStock

Author: Julia Pescher

Paperback

SKU: 9783834922441

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Format Lightweight and affordable. Perfect for student groups and classrooms, and a versatile option for corporate trainings, team reads, or large-scale events.

Paperback

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Overview

Die Gestaltung des organisationalen Wandels gehört zu den bedeutendsten Aufgaben von Führungskräften. Jedoch scheitern etwa 70 Prozent aller Veränderungsinitiativen. Julia Pescher zeigt grundlegende Wirkmechanismen und Prozesse von Veränderungen auf. Sie wertet Daten von mehr als 100 Unternehmen mit Hilfe der multivariaten Analysemethode der Cluster-Analyse aus, klassifiziert branchenübergreifend typische Gestaltungsformen des Change Managements in der Praxis und erläutert Unterschiede in ihren Erfolgsauswirkungen. Darüber hinaus illustriert sie Ansatzpunkte für die erfolgreiche Gestaltung organisationaler Veränderungen.

The book, Change Management: Taxonomie und Erfolgsauswirkungen (Neue Perspektiven der marktorientierten Unternehmensführung) [Bulk, Wholesale, Quantity] ISBN#9783834922441 in Paperback by Julia Pescher may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Author:

Julia Pescher

Format:

Paperback

Publication Date:

06/30/2010

ISBN-13:

9783834922441

Pages:

253

Publisher:

Gabler Verlag

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