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Digilogue: How to Win the Digital Minds and Analogue Hearts of Tomorrow's Customer book cover by Anders Sorman-Nilsson
Paperback

Digilogue: How to Win the Digital Minds and Analogue Hearts of Tomorrow's Customer

by Anders Sorman-Nilsson

$14.49 / copy at 25+ copies As low as $12.73 at 1,000+Your best volume price

Paperback · 256 pages Wiley · 2013

Format

Paperback
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About the book

Digilogue

How to leverage the enduring human need for analogue experiences to attract and retain more customers in a digital world.

Anything that can be digitised will be digitised. But can the digital-connect ever really replace the personal touch? Is word-of-mouse always more effective than word-of-mouth? And what of customers’ enduring need for analogue experiences (think analogue watches, paperback books and multiplex movie theatres, for example). In your rush to embrace your customers' digital mind are you ignoring an equally valuable asset: their analogue heart? Better yet, how can you leverage the analogue heart to provide your company or brand with an unbeatable competitive edge?

The answer, according to internationally acclaimed futurist, Anders Sormon-Nilsson is Digilogue — the "translational sweet-spot, the convergence of the digital and the analogue."

A book that will revolutionise how you do business in a digital world, Digilogue provides powerful insights, strategies and tools to help you provide value to digital minds, while connecting with analogue hearts.



The book, Digilogue: How to Win the Digital Minds and Analogue Hearts of Tomorrow's Customer [Bulk, Wholesale, Quantity] ISBN#9781118641385 in Paperback by Anders Sorman-Nilsson may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Publisher
Wiley
Author
Anders Sorman-Nilsson
Format
Paperback
Published
Oct 28, 2013
ISBN-13
9781118641385
Pages
256
Carton quantity
20 copies
Printing
Printed on demand
Buying for a group

Digilogue in bulk: pricing

Volume pricing applies automatically in your cart. No codes, no account needed.

CopiesPrice per copyYou save
25 – 99 $14.49 34% off list
100 – 249 $14.05 36% off list
250 – 499 $13.61 38% off list
500 – 999 $13.17 40% off list
1,000+ $12.73 42% off list
Ways groups use it

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1
Leadership development

For new managers and leadership cohorts, a chapter per session.

2
Company book clubs

A shared vocabulary for the whole organization.

3
Offsites and conferences

A takeaway attendees will actually read, delivered to your venue.

How fast can I get copies of Digilogue?

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