Easy to Learn, Difficult to Master: Pong, Atari, and the Dawn of the Video Game
From $10.02 / copy at 25+ copies; lower per-copy prices at higher quantities (see Volume pricing) As low as $8.33 at 1,000+
Total $250.50
Format
The more copies, the less each one costs
Applied automatically in your cart. No code needed.
Turn this order into a program
Groups that order together often pair the copies with something more. We handle the extras so you don't have to.
Branded cover stickers on paperbacks from 100 copies, plus bookplates, inserts and belly bands. Your specialist confirms what fits your title.
Customization options Ship to every readerOne address, many sites or individual recipients' homes, in the US and abroad.
Fulfillment options Pair it with a branded journalJournals with your logo or each reader's name, for the same group.
Branded journalsBookPal is partnering with Talezo to help you find and book authors, speakers and performers for your event.
BookPal × TalezoEasy to Learn, Difficult to Master
The gripping origin story of Pong, Atari, and the digital icons who defined the world of video games.
A deep, nostalgic dive into the advent of gaming, Easy to Learn, Difficult to Master returns us to the emerging culture of Silicon Valley. At the center of this graphic history, dynamically drawn in colors inspired by old computer screens, is the epic feud that raged between Atari founder Nolan Bushnell and inventor Ralph Baer for the title of “father of the video game.”
While Baer, a Jewish immigrant whose family fled Germany for America, developed the first TV video-game console and ping-pong game in the 1960s, Bushnell, a self-taught whiz kid from Utah, put out Atari’s pioneering table-tennis arcade game, Pong, in 1972. Thus, a prolonged battle began over who truly spearheaded the multibillion-dollar gaming industry, and around it a sweeping narrative about invention, inspiration, and the seeds of digital revolution.
Details
- Publisher
- PublicAffairs
- Author
- David Kushner
- Format
- Paperback
- Published
- Sep 13, 2022
- ISBN-13
- 9781568588766
- ISBN-10
- 1568588763
- Pages
- 112
- Carton quantity
- 60 copies
Easy to Learn, Difficult to Master for groups: pricing
Volume pricing applies automatically in your cart. No codes, no account needed.
| Copies | Price per copy | You save |
|---|---|---|
| 25 – 99 | $10.02 | 41% off list |
| 100 – 249 | $9.51 | 44% off list |
| 250 – 499 | $9.00 | 47% off list |
| 500 – 999 | $8.66 | 49% off list |
| 1,000+ | $8.33 | 51% off list |
Popular for
A copy for every member, on one order.
A book for every attendee, delivered to your venue.
For clients, staff, members or volunteers.
Where can I buy 100 copies of Easy to Learn, Difficult to Master?
BookPal sells Easy to Learn, Difficult to Master in quantity. At 100 copies the price is $9.51 a copy, against a list price of $16.99, and the cart applies the volume tier automatically. Free shipping on most orders over $95 in the contiguous US. A specialist can quote a larger or mixed order.
- New books only, straight from the publisher
- Volume prices apply automatically in the cart, with no code needed
- Order at least 10 business days before you need the books (11 from mid-November through December)
What does Easy to Learn, Difficult to Master cost when I buy for a group?
Volume pricing applies automatically in your cart, with no code needed. Price per copy: 25 to 99 copies, $10.02 (41% off list); 100 to 249 copies, $9.51 (44% off list); 250 to 499 copies, $9.00 (47% off list); 500 to 999 copies, $8.66 (49% off list); 1,000+ copies, $8.33 (51% off list). Need a different quantity, or a quote to forward for approval? Ask a specialist and we will confirm pricing before you pay.
How fast can I get copies of Easy to Learn, Difficult to Master?
Need them by a specific date? Request a quote and we'll confirm timing before you pay.
Can you ship to several locations or people's homes?
Yes. We ship group orders to one address, to multiple sites, or to individual recipients, in the US and internationally. See fulfillment options.
Can I get a formal quote for approval before ordering?
Yes. Request a quote and we'll send a PDF you can forward for approval.
Do you accept purchase orders and tax-exempt orders?
Yes. We accept purchase orders upon approval, as well as cards, PayPal, ACH, wire transfers and checks. BookPal is a tax-exempt supplier in all 50 states. See purchase orders and sales tax exemption.
What if I find a lower price?
Send us the link. We match prices from other booksellers and distributors on a new copy in the same edition, available to ship in the quantity you need. Clearance sales and pricing errors are the exception, and we'll tell you quickly if that's the case. Start a price match.
Write a Review
Easy to Learn, Difficult to Master: Pong, Atari, and the Dawn of the Video Game
Groups also order




A colleague asked you to approve this order
Your quote list
Add books as you browse, then request one quote for all of them.