Employee Relationship Management: Der Weg zu engagierten und effizienten Mitarbeitern
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Wunsch und Wirklichkeit klaffen weit auseinander:
Unternehmen unterscheiden sich zunehmend durch die Fähigkeit, ihr Personal, das Human Capital, effizient einzusetzen. Hierzu bedarf es engagierter, loyaler Mitarbeiter. Dazu bekennen sich Unternehmer und ihre Top-Manager sowie die Management Literatur seit Jahren. Wie allerdings die international angesehene und anerkannte Gallup-Studie für Deutschland zeigt, beträgt der Anteil der Mitarbeiter, die eine hohe emotionale Bindung an ihre Aufgabe und an ihren Arbeitgeber aufweisen, in Deutschland anhaltend nur rund 13%.
Der Rest der Belegschaft macht Dienst nach Vorschrift oder hat bereits innerlich gekündigt.
Einen Weg aus dieser Misere bietet das Employee Relationship Management. Mit seinem Blick über den Zaun zum Customer Relationship Management (CRM) geht der Autor einen neuen Weg. Die Erfolge aber auch die Fehler des CRM werden seit Beginn der 1980er Jahre intensiv analysiert. So konnte sich das CRM zwischenzeitlich zu einem unverzichtbaren Instrument entwickeln. Die Adaption dieser Erkenntnisse und Erfahrungen in die Welt des Human Resources Managements kann in einer Zeit, in der Mitarbeiter zunehmend als interne Kunden bezeichnet werden, überraschend schnell zu engagierten und effizienten Mitarbeitern führen.
Details
- Publisher
- De Gruyter
- Author
- Waldemar Stotz
- Format
- Hardcover
- Published
- Mar 5, 2007
- ISBN-13
- 9783486582086
- ISBN-10
- 3486582089
- Pages
- 227
Employee Relationship Management for groups: pricing
Volume pricing applies automatically in your cart. No codes, no account needed.
| Copies | Price per copy | You save |
|---|---|---|
| 25 – 99 | $44.24 | 21% off list |
| 100 – 249 | $42.56 | 24% off list |
| 250 – 499 | $42.00 | 25% off list |
| 500 – 999 | $40.32 | 28% off list |
| 1,000+ | $39.20 | 30% off list |
Popular for
For new managers and leadership cohorts, a chapter per session.
A shared vocabulary for the whole organization.
A takeaway attendees will actually read, delivered to your venue.
Where can I buy 100 copies of Employee Relationship Management?
BookPal sells Employee Relationship Management in quantity. At 100 copies the price is $42.56 a copy, against a list price of $56.00, and the cart applies the volume tier automatically. Free shipping on most orders over $95 in the contiguous US. A specialist can quote a larger or mixed order.
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What does Employee Relationship Management cost when I buy for a group?
Volume pricing applies automatically in your cart, with no code needed. Price per copy: 25 to 99 copies, $44.24 (21% off list); 100 to 249 copies, $42.56 (24% off list); 250 to 499 copies, $42.00 (25% off list); 500 to 999 copies, $40.32 (28% off list); 1,000+ copies, $39.20 (30% off list). Need a different quantity, or a quote to forward for approval? Ask a specialist and we will confirm pricing before you pay.
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