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BookPal × TalezoExploring Markets
Organizations construct their environments themselves. From the bewildering, chaotic array of impressions, they take those bits of information that enable them to produce such a view of the environment – one that makes it possible for them to operate in the environment with relative confidence. Thus, contrary to what traditional market research suggests, organizations do not respond objectively to existing environmental conditions, but invent, construct and create their realities themselves.The goal of exploring the environment –or, more specifically, exploring markets – is to influence this construction process through re-framing, de-generalization and hypothesis formation and thus to allow organizations to discover unusual things.
The book, Exploring Markets: A Very Brief Introduction [Bulk, Wholesale, Quantity] ISBN#9783032050281 in Paperback by Stefan Kühl may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Details
- Publisher
- Springer Nature Switzerland
- Author
- Stefan Kühl
- Format
- Paperback
- Published
- Oct 2, 2025
- ISBN-13
- 9783032050281
- Pages
- 46
- Printing
- Printed on demand
Exploring Markets in bulk: pricing
Volume pricing applies automatically in your cart. No codes, no account needed.
| Copies | Price per copy | You save |
|---|---|---|
| 25 – 49 | $17.59 | 12% off list |
| 50 – 99 | $17.39 | 13% off list |
| 100+ | $17.19 | 14% off list |
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For new managers and leadership cohorts, a chapter per session.
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