Gear Up: Test Your Business Model Potential and Plan Your Path to Success [9780857085627]

Overview

Big, bright and brilliant, Gear Up is an engaging and practical workbook for anyone looking to pursue a fresh business opportunity or grow an existing one. Developed at Harvard Business School and Stanford University, it's a bootcamp with clear, easy-to-follow steps to test your business idea, assess its potential and make it work! Based on a revolutionary 9-component framework, Gear Up offers entrepreneurs, intrapreneurs, innovative executives and business students a toolkit to bring their ideas to life and transform them into high potential ventures.

Gear Up offers a useable business tool for assessing the needs of a business idea and helps you create a plan of action to promote business success. By working through the chapters of the book, you get to create a winning strategy based on recommendations tried and tested by executives around the world.

Gear Up offers:

- A step by step guide to help you build a foundation for your business opportunity

- Solid business framework formulated from entrepreneurs, academics and real life experience

- A highly practical workbook with visual, full-colour design and compelling layout

Gear Up also comes with educators' support materials available at gearupventures.com

• PowerPoint presentations with teaching notes
• Online course materials
• Course Schedule
• Evaluation Forms
• Certificate for students who complete the course

Coming soon! - An innovative, interactive digital toolkit

Gear Up Virtual Toolkit (powered by You Noodle): A digital platform where participants can present their enterprise idea, work through the framework, answering questions and get real-time feedback from their facilitator/educator. The tool will even generate a ready-made PowerPoint presentation at the end of the process!

Gear Up Mobile App (powered by We Chat): This app allows students to answer questions from their lecturers or vote in real-time from their phones within the classroom. The app promotes student engagement and class participation.