Overview
Business advice for enterprising crafters, by craftersNo one knows more about helping handmade businesses than Hello Craft, the nonprofit trade association for crafty entrepreneurs. Written by the directors of Hello Craft, Handmade to Sell is the most complete, up-to-date, and authoritative guide for DIYers seeking to learn every aspect of selling, marketing, and branding. Based on the Summit of Awesome, Hello Craft’s annual business conference, this book covers topics including:
• Developing successful product lines
• Copyrights and trademarks
• Taking perfect product shots
• Using analytics to boost your online sales
• Selling at fairs, shows, and other retail outlets
• Diversifying income through licensing and teaching
• Hiring and outsourcing
Throughout, you’ll find expert tips and invaluable strategies and advice from some of the most successful indie crafters and artisans. Whether you’ve only contemplated selling your crafts or want to grow an existing handmade business, Handmade to Sell offers essential guidance for anyone who has ever dreamed of making a living from what they create.
The book, Handmade to Sell: Hello Craft's Guide to Owning, Running, and Growing Your Crafty Biz [Bulk, Wholesale, Quantity] ISBN#9780307587107 in Paperback by Kelly Rand, Christine Ernest, Sara Dick, Kimberly Dorn may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
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