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How to Get Referrals: The Mental Health Professional's Guide to Strategic Marketing book cover by Linda L. Lawless, G. Jean Wright
Paperback

How to Get Referrals: The Mental Health Professional's Guide to Strategic Marketing

by Linda L. Lawless and G. Jean Wright

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Total $1,911.50

Paperback · 336 pages Wiley · 1999

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About the book

How to Get Referrals

Now more than ever, it's critical for mental health professionalsto find new ways to succeed in today's competitive marketplace.Written by health niche marketing specialists Linda Lawless andJean Wright, this book provides step-by-step guidelines to getreferrals by building and leveraging relationships with otherprofessionals, community leaders, and the media.

You'll find out how to develop three primary skills that areessential to weaving a sustainable practice:
* How to interact with and relate to the local community andregion. From setting up community forums to creating discussiongroups, you'll discover new ways to gain clients in yourarea.
* How to work with managed care organizations and professionalassociations. Find out how to help your practice grow by takingadvantage of the services provided by other professionals andorganizations.
* How to network with the World Wide Web community. Learn whichsites to visit and how to best reach potential clients.

Each chapter is organized to assist mental health professionals indeveloping a strategic marketing plan for getting referralsfrom:
* Physicians
* Attorneys
* Religious Leaders
* Educators and the Educational Community
* Managed Care Organizations
* Mental Health and Complementary Healthcare Professions
* The Community

How to Get Referrals is an excellent guide for getting thereferrals necessary for a successful practice. With its concrete,practical advice on building networks and securing clientrecommendations, this book is a must for any healthcareprofessional!

Details

Publisher
Wiley
Authors
Linda L. Lawless, G. Jean Wright
Format
Paperback
Published
Dec 28, 1999
ISBN-13
9780471297918
Pages
336
Carton quantity
10 copies
Printing
Printed on demand
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CopiesPrice per copyYou save
25 – 99 $76.46 15% off list
100 – 249 $75.56 16% off list
250 – 499 $74.66 17% off list
500 – 999 $73.76 18% off list
1,000+ $71.96 20% off list
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Volume pricing applies automatically in your cart, with no code needed. Price per copy: 25 to 99 copies, $76.46 (15% off list); 100 to 249 copies, $75.56 (16% off list); 250 to 499 copies, $74.66 (17% off list); 500 to 999 copies, $73.76 (18% off list); 1,000+ copies, $71.96 (20% off list). Need a different quantity, or a quote to forward for approval? Ask a specialist and we will confirm pricing before you pay.

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