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International Management: The Process of Internationalization and Market Entry Strategies book cover by Manfred Fuchs
Paperback

International Management: The Process of Internationalization and Market Entry Strategies

by Manfred Fuchs

$105.59 / copy at 25+ copies As low as $103.19 at 100+Your best volume price

Total $2,639.75

Paperback · 326 pages Springer Berlin Heidelberg · 2022

Format

Paperback
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About the book

International Management

This textbook for students and practitioners offers answers to the most important questions and challenges of international management. The main topics are presented and discussed on three levels: (a) the macroeconomic and institutional environment of the global economy, (b) the international firms embedded as players in this environment, and (c) the actual management decisions. The focus is placed both on the characteristics of the individual subject areas (macro-, meso- and microperspective) and on the interdependent connections between these areas. The main interest of this book lies in an application-oriented analysis of the central strategic management decisions in internationalizing companies.

This textbook has been recommended and developed for university courses in Germany, Austria and Switzerland.



The book, International Management: The Process of Internationalization and Market Entry Strategies [Bulk, Wholesale, Quantity] ISBN#9783662658697 in Paperback by Manfred Fuchs may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Publisher
Springer Berlin Heidelberg
Author
Manfred Fuchs
Format
Paperback
Published
Oct 27, 2022
ISBN-13
9783662658697
Pages
326
Printing
Printed on demand
Buying for a group

International Management in bulk: pricing

Volume pricing applies automatically in your cart. No codes, no account needed.

CopiesPrice per copyYou save
25 – 49 $105.59 12% off list
50 – 99 $104.39 13% off list
100+ $103.19 14% off list
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