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Killer Facebook Ads: Master Cutting-Edge Facebook Advertising Techniques [9781118022511]

Paperback
SKU: 9781118022511
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Format Lightweight and affordable. Perfect for student groups and classrooms, and a versatile option for corporate trainings, team reads, or large-scale events.

Price $29.99

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Overview

Expert Facebook advertising techniques you won't find anywhere else!

Facebook has exploded to a community of more than half a billion people around the world, making it a deliciously fertile playground for marketers on the cutting edge. Whether you want to leverage Facebook Ads to generate "Likes," promote events, sell products, market applications, deploy next-gen PR, ,this unique guide is the ultimate resource on Facebook's wildly successful pay-per-click advertising platform. Featuring clever workarounds, unprecedented tricks, and little-known tips for triumphant Facebook advertising, it’s a must-have on the online marketer’s bookshelf. Facebook advertising expert Marty Weintraub shares undocumented how-to advice on everything from targeting methods, advanced advertising techniques, writing compelling ads, launching a campaign, monitoring and optimizing campaigns, and tons more.

Killer Facebook Ads serves up immediately actionable tips & tactics that span the gambit.

 Learn what Facebook ads are good for, how to set goals, and communicate clear objectives to your boss and stakeholders.

  • Master highly focused demographic targeting on Facebook's social graph. Zero in on relevant customers now.
  • Get extraordinary advice for using each available ad element—headline, body text, images, logos, etc.—for maximum effect
  • How to launch a Facebook advertising campaign and crucial monitoring and optimizing techniques
  • Essential metrics and reporting considerations
  • Captivating case studies drawn from the author's extensive Facebook advertising experience, highlighting lessons from challenges and successes
  • Tasty bonus: a robust targeting appendix jam-packed with amazing targeting combos

 Packed with hands-on tutorials and expert-level techniques and tactics for executing an effective advertising campaign, this one-of-a-kind book is sure to help you develop, implement, measure, and maintain successful Facebook ad campaigns.



The book, Killer Facebook Ads: Master Cutting-Edge Facebook Advertising Techniques [Bulk, Wholesale, Quantity] ISBN#9781118022511 in Paperback by Marty Weintraub may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Author:
Marty Weintraub
Format:
Paperback
Publication Date:
08/09/2011
ISBN-13:
9781118022511
Pages:
288
Publisher:
Wiley

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