Overview
This new book focuses on the analysis of the online strategy and development of the luxury industry, tracing the evolution of the Internet from a means of communication to a trade and distribution channel. The author provides a comprehensive evaluation and a critical assessment of the tactics required for the management of luxury brands online.The book, Luxury Online: Styles, Systems, Strategies [Bulk, Wholesale, Quantity] ISBN#9781349364176 in Paperback by Uché Okonkwo may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Details