Making Shift Happen: Designing for Successful Environmental Behavior Change
by Nya Van Leuvan, Lauren Highleyman, Rod Fujita and Ashleigh Kellerman
$39.49 / copy at 25+ copies As low as $34.99 at 1,000+Your best volume price
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BookPal × TalezoMaking Shift Happen
The changemaker's guide to catalyzing environmental behaviour change for a healthy future
To tackle our urgent environmental problems and achieve positive, durable change, we must design solutions based directly on how people think, make decisions, and act.
From hotels that save water and money using simple signage, to energy suppliers that boost participation in renewable energy programs through mere enrollment form tweaks—shifting the behavior of millions for the better is possible.
Based on decades of research into what drives behavior change, Making Shift Happen provides a suite of powerful tools to transform the world. It features A to Z guidance on how to design a behavior change initiative—from choosing the right audience and uncovering what drives their behavior, to designing, prototyping, testing, and implementation.
Clear instructions and real-world examples empower you to apply hundreds of behavioral science solutions including:
- Using social norms to spread positive environmental behaviors
- Selecting and testing stories, metaphors, and values to frame information for each audience
- Catalyzing action by aligning your initiative with your audience's personal and social motivators
- Breaking bad habits and building positive ones
- Capturing your audience's attention and reducing barriers to action
- Connecting people with nature and building empathy for the environment and its inhabitants.
Making Shift Happen is a must-have guide for practitioners in non-profits, governments, and businesses looking to design successful campaigns and initiatives that shift behaviors and mindsets toward positive environmental outcomes and a better future for all.
AWARDS
- GOLD | 2023 Nautilus Book Awards | Social Sciences & Education
The book, Making Shift Happen: Designing for Successful Environmental Behavior Change [Bulk, Wholesale, Quantity] ISBN#9780865719484 in Paperback by Nya Van Leuvan, Lauren Highleyman, Rod Fujita, Ashleigh Kellerman may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.
Details
- Publisher
- New Society Publishers
- Authors
- Nya Van Leuvan, Lauren Highleyman, Rod Fujita, Ashleigh Kellerman
- Format
- Paperback
- Published
- Jan 11, 2022
- ISBN-13
- 9780865719484
- ISBN-10
- 0865719489
- Pages
- 544
- Carton quantity
- 10 copies
Making Shift Happen in bulk: pricing
Volume pricing applies automatically in your cart. No codes, no account needed.
| Copies | Price per copy | You save |
|---|---|---|
| 25 – 99 | $39.49 | 21% off list |
| 100 – 249 | $37.99 | 24% off list |
| 250 – 499 | $37.49 | 25% off list |
| 500 – 999 | $35.99 | 28% off list |
| 1,000+ | $34.99 | 30% off list |
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