Management and Creativity: From Creative Industries to Creative Management book cover by Chris Bilton

Management and Creativity: From Creative Industries to Creative Management [9781405119962]

Name: Management and Creativity: From Creative Industries to Creative Management [9781405119962]
SKU: 9781405119962
Availability: InStock

Author: Chris Bilton

Paperback

SKU: 9781405119962

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Format Lightweight and affordable. Perfect for student groups and classrooms, and a versatile option for corporate trainings, team reads, or large-scale events.

Paperback

Price $58.00

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Overview

This book explores the relationship between the management of creativity and creative approaches to management.

Challenges the stereotypical opposition between ‘creatives’ and ‘suits’.
Draws on the work of management theorists such as Mintzberg and Porter and creativity theorists such as Amabile and Boden.
Draws on the practical experience of individuals working in the creative industries.
Looks at the place of creative organisations and creative business management in a new creative economy, based on ideas, images and information.

The book, Management and Creativity: From Creative Industries to Creative Management [Bulk, Wholesale, Quantity] ISBN#9781405119962 in Paperback by Chris Bilton may be ordered in bulk quantities. Minimum starts at 25 copies. Availability based on publisher status and quantity being ordered.

Details

Author:

Chris Bilton

Format:

Paperback

Publication Date:

09/18/2006

ISBN-13:

9781405119962

Pages:

224

Publisher:

Wiley

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